One Wednesday this past summer, I was sitting at my desk and I just said,
“To hell with it all.”
Watch the video below for the rest, or just keep reading.
I had gone out to run some errands that morning. Something petty went wrong, I think my web host went down or something like that. And it totally pushed me over the edge. I was really frustrated, angry and just feeling generally stressed out and unhappy. When I got home from running those errands, I took the ceramic coffee cup that I had taken along and spiked it into the driveway, shattering into a million pieces. And then feeling like a complete idiot.
I had been really frustrated for a while. Which was particularly annoying because I was no longer working my corporate job, I was making great progress in my business and I THOUGHT I had everything I wanted. I should have been THRILLED!
As I sat down at my desk to continue working that day, I finally figured out why I was so frustrated.
I had built a business that was completely incompatible with what I wanted my life to look like.
Braveau Experts 1.0, as I’ll call it, was basically an agency. We worked with people who wanted to get known for their knowledge and expertise and did everything FOR THEM. That meant we did their technology, social media, created products, etc. with the expert providing the creative and expertise.
I believe that is a good and viable business model. But, it is NOT good for me. It’s not compatible with what I want MY life to look like.
I literally was working to help others (my expert clients) to live the lives THEY wanted, but had totally neglected what I wanted out of MY life!
In other words, Braveau Experts would no longer build brands for experts, we would shift to a model of teaching, coaching and consulting.So, that Wednesday afternoon, I informed my clients that I would no longer be offering the services I had been offering and would be focusing on the part of my business that IS compatible with and enables me to live the life I want to live.
Best decision I ever made. It was worth the coffee cup.
What I learned from this was that I must KNOW and WRITE DOWN exactly what I want my life to look like. That means being really clear on if and how much I want to travel? How many hours a week do I want to work? What TYPE of work do I want to be doing? Who do I want to do that work with? When do I want to do that work?
Out of that I developed a document I call the “Lifestyle Business Manifesto.”
The Lifestyle Business Manifesto is simply a document that asks you four questions about what you want your life to look like.
Answer those questions and use that document to guide EVERY single decision you make in your business. You may not necessarily be able to have everything exactly the way you want it right away, but it has to be in sight. You have to make each decision with that clear vision in mind.
This is the last of my posts about my lessons learned in 2012 and I saved it for last for a reason.
It is now nearly the end of 2012 and time to begin a new year.
For this new year, I am issuing a challenge to you. And that challenge is this:
Decide what you want your life to look like, write it down, and make every decision with that vision in mind.
Complete your lifestyle business manifesto and post it in the comments below as a demonstration of your commitment to having the life of FREEDOM and FLEXIBILITY that you deserve.
Next year, I’ll be talking much more about HOW to make that happen.
Happy new year.